My business needs a website. How do I do it?

Should you build your website from scratch?

Today, with everything moving online, it is clear that if a business wants to publicize its products or services and sell, it needs to have a website. Still, the very idea of making a website can sound overwhelming to those who have not had experience with the subject. However, that does not mean that you should build it from scratch. Instead, you can use a pre-built platform.

If you’ve never coded before, the concept of building a website from scratch using HTML can seem complicated. On top of that, with the variety of mobile devices currently available, you also need to know UX Design (User Experience Design) and UI Design (User Interface Design).

Fortunately, today, platforms with pre-built websites allow you to manage content without having much knowledge on those topics. And here we present a brief explanation of the best known so that you can make a better decision.

So, what is the best pre-built platform to do a business website?

The answer will vary depending on each person’s needs and tastes. So in the next blog, we will take a look at the strengths of the leading website developers (such as Wix and Squarespace), which are platforms for builders to pre-design websites.

Then compare it with WordPress, which requires more knowledge of programming code.

Wix and Squarespace are website building platforms for people who need to create and maintain websites but don’t have coding skills or knowledge. These two platforms are called “Software as a Service” (SaaS), which means that you can pay for it monthly or yearly as long as you need the service.

The most apparent difference between Squarespace and Wix is that the last one offers an entirely free plan in the price department, while Squarespace offers a free trial with a time limit.

  • Wix

    The Wix free plan provides a great way to try out the platform, but ads support the program, cannot promote e-commerce, and will prevent you from connecting your domain to your website.

    If you need a website for birthday parties, weddings, or garage promotions, Wix’s free plan can meet the requirements; however, professional users cannot choose it due to lack of features.

    Wix is a super affordable drag-and-drop page generator. It will do most of the work for you if you want. However, some downsides make it more suitable for small businesses.
  • Squarespace

    It is a website builder platform that is easy to use and contains essential marketing and e-commerce functions for coaches. Squarespace website templates are simply beautiful. But they are also somewhat limited in terms of customization options.

    Like Wix, Squarespace is not an open-source platform, which gives them the advantage of having 24/7 email support and a live chat service during business hours.
     
  • WordPress

    WordPress.org is a powerful content management system that is best for serious business owners who want their website to grow as their business grows (not to be confused with WordPress.com – which is easier to set up but only handy for blogs).

    With WordPress, you have a nearly unlimited amount of templates with infinite customization options, which can be a bit overwhelming and require some necessary coding skills. With WordPress, you have an almost total amount of templates with endless customization options, which can be a bit overwhelming and require some essential coding skills.

So here is our recommendation:

when choosing between a website building platform, the question should not be only “what kind of website do I want now,” but rather “what kind of website do I want in 1 year?”.

And now, to make the decision less easy, don’t forget those aren’t the only website builders out there. There is a range of other providers like Weebly, Joomla, Drupal, or Magento, to name a few.

If you are undecided about whom to turn to decide on your business’s digital transformation, contact us, and receive free advice!